top of page

 About Us

 Data + AI + Domain Knowledge = Right Solution

Our clients, engagements and projects span multiple industries including Financial Services and Insurance; Retail, Ecommerce, Media and Entertainment; Travel, Aviation, Transportation and Logistics; and Health Care. We bring relevant experience in traditional and non-traditional data and analytics to solve enterprise level problems across Risk, Marketing, Finance, Supply Chain, Customer, Digital, Mobile, and Social functional areas.  


We combine internal and external, primary and secondary, structured and unstructured data, big and meta-, and machine and expert data using relational and NoSQL databases to create data hubs and analytic software that

  • Store the unprocessed data in enterprise data lakes and data warehouses;

  • Fuse and process the data to employ machine learning, statistical, economic, optimization, and simulation models and algorithms to derive actionable insights;

  • Render the data and analytic insights using appropriate data visualization tools; and

  • Deliver insights using cloud, business intelligence, decision support, rules-engine, digital and mobile technologies to implement business process work flows.


Our suite of processes, products and services include:

  • Master data management to ensure that the data driving business actions are accurate and complete;

  • Data governance solutions to address and fix the data quality problems; 

  • Data engineering solutions to ensure that efficient technologies are used for optimal storage, retrieval and analysis of the data;

  • Data science solutions to embed the right algorithms and tools to maximally derive the organizational insights with efficient and accurate computations; and 

  • Cloud and on premise versions of the solutions to provide the secure choices to every organization type.


Our team consists of domain experts, data scientists, data engineers, computer scientists, and data analysts. Our leaders have a joint experience of over a hundred years in business analytics and technology.  We keep abreast of the ever-changing business climate, analytical methods, and technology stacks so that we can apply the right process, talent and techniques to solve our client problems.  Our global workforce helps clients with customized consulting, implementation and managed services engagements. We help our clients benefit from rigorous data and information practices, profitable and cost-effective decisions, and efficient analytic platforms.

Our Founder, President and CEO
Dr. Beju Rao, PhD.jpg
Beju Rao, PhD | +1 804 822 2079


Beju is an experienced enterprise analytics executive with an ability to influence organizational executives and senior management to identify and implement data and information change management. His consultative approach involving situation assessment, precise needs identification, organizational readiness preparation, and information based strategies has enabled numerous enterprises to reap innovative and significant business benefits over the last 26 years of his career. He founded Amruta Inc with a vision to expand and spread the benefits to contemporary organizations.

bottom of page